Understanding Meaning of Market Segmentation
Market segmentation means dividing the total market for a product into different parts i.e segments on certain bases and using each segment fully for the purpose of marketing and sales promotion. Due to segmentation, each segment will have uniform features and suitable marketing mix can be introduced for promoting sales in each segment.Market refers
Sunday, 25 July 2010
Market Segmentation Importance In Modern Marketing System
Posted on 00:37 by Unknown
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