1. Advertising
Advertising facilitates large-scale marketing. It is a medium of mass communication. Manufacturers supply information about new products through advertising. The fact that companies spend crores of rupees or millions of dollars on advertising through TV, radio, the internet, and newspapers indicate its benefits in sales promotion.Advertising is within the scope of promotion, which
Wednesday, 7 July 2010
5 Ms of Advertising - Features Role Advantages of Advertising
Posted on 06:08 by Unknown
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